The School of Design Leadership Team hosted the 8th Annual School of Design End of the Year Party for more than 120 students, faculty, and staff. Forest Bell, Amanda Hostalka, Sonya Lawyer, Mark Lortz, Janine Mills, George Moore, Chris Reed, Judy Snyder, and Nadene Vevea, grilled burgers and hot dogs, served the food, and made certain the buffet was stocked, while SOD student clubs planned games and activities, including a photo booth and silkscreen t-shirt making. Academic awards were presented to graduating seniors in all four departments and Assistant Professor Christopher Metzger received the 2019 School of Design Dean’s Award for Excellence for his dedication to providing creative and enriching experiences for all students. The party was held in the School of Design backyard and a fun time was had by all!
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Graphic Design News
Participatory Art Display Through a Stevenson University Arts Alive! Arts Integration grant,
Inna Alesina, M.F.A., Assistant Professor of Art and Stephanie Verni, M.F.A., Professor, Business Communication, collaborated in the Advertising Campaign class to help students gain a better understanding of the Stevenson community through the use of participatory art. Students created and integrated participatory stations around campus—a moving wall, a large chalkboard wall, and secret boxes—to solicit feedback from the community about various prompts. Afterward, students created typographic art in visiting artist Zvezdana Stojmirovic’s one-day workshop, where they shared and promoted concepts learned in class. The result of the project is exhibited in the display in the Manning Academic Center:
Inna Alesina is now in the running to win a Core77 Community Choice Award – an honor voted upon by the global design community. Core77 recognizes that Inna Alesina received a notable honor in the Design Education Initiative category in the 2019 Core77 Design Awards program for the project, Overlooked. Her work was chosen among thousands of entrants for its outstanding insight, creativity, intent, and execution.
The Mill (CM 402) had the opportunity to visit Sagamore Creative. The class was given a tour of City Garage, a facility where companies and designers of different fields works under one roof. After the tour, the Sagamore Creative team spoke to the Mill about their shared client, Baltimore Greenway Trails Coalition. The students designed printed and web deliverables while Sagamore Creative is currently in the process of rebranding. They walked the students through their problem solving methods, a “blueprint” that listed out what they and the client would need to do in order to complete any project and include the client in the process.
At Sagamore Creative, their motto is "thick skin and candor," something that all designers need to learn and follow as they go out into the “real world.” Designers need to learn not to take criticism personally and to be open to conversation about design aspects between themselves and the client.
Stevenson University Alumni Nick Patterson visited the design center class, The Mill, to discuss creative solutions while working with clients. He gave feedback to each group working on separate projects for the class’ current client: Baltimore Rails to Trails Greenway Coalition.
The Visual Communication Design students are designing maps and stickers, the Business Communication students work on posters and event planning and the Film students were out documenting and filming interviews with the target audience. Nick gave the students a crash course on designing for a client and how to better understand the audience with the use of an empathy map.
He informed the students that while using their design skills or specialties, anything goes so long as there is a reason that supports their decision. This knowledge will be carried forward for future clients and projects.