Dr. Takisha Toler’s Integrated Marketing Communications (IMC) class gave a marketing and branding presentation to Madeline Yates, the Executive Director of Campus Compact Mid Atlantic, a non-profit organization focusing on institutional participation in academic-based public service and civic engagement programs The class conducted research, created a new logo, tagline, marketing campaign, social media strategies, video, and presentation materials to assist CCM-A in raising awareness for their organization.
Brown School of Business and Leadership
The Brown School of Business and Leadership Second Annual Student Showcase was held on November 29th 2017, in the Rockland Banquet Room. Students majoring in Accounting, Business Administration, Digital Marketing, and Information Systems displayed posters and discussed their projects with attendees.