Congratulations to Business Communication associate professors Leeanne Bell McManus and Chip Rouse for their chapter in a recently released textbook on integrated marketing communication published by Rowman and Littlefield/Lexington Books. Their chapter focuses on ways that integrated marketing communication impacts the field of event planning. The text is edited by Jeanne M. Persuit (UNC-Wilmington) and Christina L. McDowell (University of Alaska-Anchorage).
We heard from Business Communication alum Michelle Larkin, who writes to us from Orlando about her most recent promotion:
"I found my way over to the Disney Corporate Alliance team supporting runDisney races as a permanent coordinator. We work as the go-between with our corporate sponsors and runDisney. On a normal day, I might have a brainstorming session with a company like Coca Cola about what cool things they could do at the next race or a logistic-focused event meeting with our runDisney partners. During my first week, our team flew out to Disneyland in California to work the Disneyland Half Marathon! I got to see a race firsthand from a Corporate Alliance standpoint and jump right into my new job.
Congratulations to junior Business Communication major Danny Williams, who was named the Middle Atlantic Conference Offensive Player of the Week on Sunday, Sept. 25. He set SU program records at the Sept. 24 game against FDU-Florham including six passing touchdowns and 338 passing yards in the 54-15 victory over the New Jersey school. The quarterback threw just one interception in the win, improving the Mustangs' record to 4-0 for the first place spot in the conference. (Photo from gomustangsports.com)