As the school year begins, Business Communication students may want to take some time to hone their social media skills based on the recommendations from one of the top social media management forums: Hootsuite. Here are their recommendations: Best books for social media managers1. The Choice Factory: 25 Behavioural Biases that Influence What we Buy by Richard Shotton
2. YouTube Growth Hacking by Jeff Abston
3. Everybody Writes by Ann Handley
4. Storynomics: Story-driven Marketing in a Post-advertising World by Robert McKee and Tom Gerace
5. Crushing It: How Great Entrepreneurs Build Their Business and Influence—And How You Can Too by Gary Vaynerchuk
7. Hit Makers: The Science of Popularity in an Age of Distraction by Derek Thompson
8. When: The Scientific Secrets of Perfect Timing by Daniel H. Pink
9. Non-Obvious 2018: How to Predict Trends and Win the Future by Rohit Bhargava
News from senior Meghan Loveless, who has been a digital communications intern at Stanley Black and Decker. She writes: