The Business Communication First-Year Seminar students listen intently to Dr. Leeanne Bell McManus and Professor Stephanie Verni talk to them about the importance of their personal brand. The group is preparing for an outing to Oriole Park at Camden Yards where they will enjoy a “behind the scenes” tour and a meeting with the community relations folks there. After that, they will take a cruise in the Chesapeake Bay, departing from the Baltimore Harbor, and then later in the semester, they will complete a project on Baltimore’s brand. The year has certainly begun with energy and excitement!