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Holly Lentz-Schiller

Assistant Professor
Fashion Design & Merchandising | School of Design
Holly Lentz-Schiller
Office Hours

Monday, 9:30 - 11:00 a.m.
Tuesday, 12:30 - 2:00 p.m.

Office Location


Ph.D., Consumer, Apparel and Retail Studies; University of North Carolina - Greensboro.

M.A., Liberal Studies, University of North Carolina - Wilmington

B.A., Art, University of North Carolina - Wilmington.

Professional Experience

Assistant Professor, Fashion Design & Merchandising; Stevenson University (2014 - Present)

Industry Chair/Program Chair/Assistant Professor, Fashion Design and Merchandising; West Virginia University


Consumer Behavior, Social Psychology of Dress, Sustainability


Lentz-Schiller, H.M. (2016). "The Superhero Costume" - Book Review. Critical Studies in Men's Fashion.

Lentz, H.M. (2013). Contemplating new directions at "The Mad Hatteras." In Easterling, C.R., Flottman, E.L., Jernigan, M.H., & Wuest, B.E.S (eds), Merchandising Mathematics for Retailing, 5th Ed., Boston, MA: Pearson.

DeVallance, D., Gray, J. & Lentz, H. (2012). Properties of Wood/Recycled Textile Composite Panels. Wood and Fiber Science, 44(3), 310-18.

Hodges, N., Karpova, E., and Lentz, H.M. (2010). An investigation of women's early career experiences in the textile and apparel industries, Family and Consumer Sciences Research Journal, 39(1), 75-89.

Nelson Hodges, N. & Lentz. H.M. (2010) U.S. textile sector job loss: An exploration of implications for individuals, community, and industry. Journal of Fashion Marketing and Management, 14(1), 21-39.

Hodges, N., Lentz, H.M. (2008). U.S. Textile sector job loss: An exploration of implications for individuals, communities, and industry. International Textile and Apparel Association Proceedings, 2008.

Lentz, H.M., & Nelson Hodges, N. (2006). When I grow up: Exploring female students' transitions from school to work as experienced through dress. International Textile and Apparel Association Proceedings, 2006,


FMER 210 - Fashion and Culture
FMER 223 - Introduction to the Fashion Business
FMER 320 - Fashion Retailing
FMER 323 - Fashion Product Merchandising
FMER 340 - Merchandise Sourcing and Logistics
FMER 360 - Visual Merchandising
FMER 417 - Fashion Merchandising Internship

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