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Visual Arts & Design Portfolios

Students planning to major in Fashion Design, Film & Moving Image, and Visual Communication design are allowed to submit a portfolio of work to enhance their application and to be considered for talent-based scholarships.

Portfolio Details
 

Visual Communication Design

The Visual Communication Design program will be renamed Graphic Design effective Fall 2018.

You’re creative and the world needs your expertise and innovative ideas, so what are you waiting for?

Stevenson's career-focused Graphic Design program will teach you the technical and critical-thinking skills to position you for a successful career in today's design fields.

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If you are a creative person who's interested in art and design, you may be interested in a degree in Graphic Design. A background in graphic design will cover creative practice in disciplines such as print design, Web design, advertising, art direction, branding, and more. This can lead to careers such as: Advertising Design; Art Direction; Corporate Identity/Brand Design; Exhibition or Environmental Design; Special Effects Artist; UX/UI: User Interface/User Experience Design; Web/Graphic/Interactive Design
  • Overview

    Overview

    Bachelor of Science

    This major is designed to prepare students for professional practice and graduate study in graphic design, advertising, marketing communications, electronic or print publishing, web and interactive design, digital imaging, motion graphics, or related fields. As students prepare for a career in Graphic Design, they develop a research-based design process and produce a portfolio.

    Stressing manual skills and applications of evolving technologies, the curriculum is characterized by a high-level of problem-based learning that encourages risk-taking and critical-thinking, immerses students in real-world scenarios, includes academic experiences and professional activities outside of the classroom, and allows for significant collaboration between students and between students and faculty.

    You can also choose from one of three tracks to further your educational experience: Interactive Design, Motion Graphics, or Photography.

    What Will You Learn?

    • Solve communication design problems by thinking creatively and critically.
    • Produce communication design solutions, considering audience, cultural, ethical, human, and market factors.
    • Create, compose, and critique visual forms as well as verbal and nonverbal messages in response to design problems.
    • Acquire material and technical skills necessary to realize designs solutions according to professional standards and practices.
    • Apply art history, visual culture, communication, and design research to visual communication practice.
    • Plan, execute, present, revise, and justify design ideas and solutions independently and as a collaborative team member.
    • Apply academic preparation to professional and cultural experiences both within and beyond the classroom.

    A complete listing of learning objectives for the Graphic Design program can be found in our Academic Catalog.
    Learning Objectives

    Why Study Graphic Design?

    The program is rigorous, rich, and engaging. You will begin working toward a design career from the outset by taking art courses and working with digital media during your first year. Portfolio reviews allow you to receive advice and grow your skills.

    At the end of your freshman and sophomore years, you present a collection of work to a panel of art faculty. In your junior year and senior year, you will be critiqued by a professional artist or designer. As a senior, your design portfolio will be reviewed by a number of professional artists or designers from the region in one-on-one sessions.

    Finally, you can choose from one of three tracks to further advance your skill set: Interactive Design, Motion Graphics, and Photography.

    • Artist and designers love to make stuff and we have fully-supported state-of-the-art studios where students can work with large-format printing, 3-D printers, vinyl plotters, drawing tablets, and bindery equipment. Students can also borrow professional-level photo, video, and lighting equipment to use for their projects.
    • Benefit by being taught by faculty who are fully engaged in the field, including accomplished designers, painters, printmakers, sculptors, and photographers.

    • Meet internationally known designers through the Artist-in-Residence program. These accomplished artists lecture at the University and will work with you in three-day workshops.
    • Take advantage of the career focus: The first-year seminar course introduces career possibilities. The second-year internship preparation course allows you to explore your career goals while you develop a basic portfolio and look for an internship. The fourth-year Portfolio and Professional Development course helps you polish your presentation and professional skills, enabling you to begin your job search before graduation.

  • Courses & Requirements

    Courses and Requirements

    The courses listed below are required for completion of the bachelor’s degree in graphic design. Students must also complete the requirements for the Stevenson Educational Experience (SEE).

    Specific pre- and co-requisites for each course are listed in the course descriptions.

    Graphic design majors may take the general course of study or may select the interactive design, motion graphics, or photography track.

    Major Requirements

    FYS 100 First Year Seminar
    ART 106 Introduction to Art History
    ART 110 Fundamentals of Design I
    ART 113 Fundamentals of Design II
    ART 116 Drawing I
    ART 117 Drawing II
    ART 205 Art History Survey Topics
    ART 305 Topics in Art History
    CM 101 Public Speaking
    CM 211 or Intercultural Communication or 
    CM 255 or Small Group Communication or
    CM 270 New Media Communication
    FMI 102 Cinema II: Continuity
    PHOTO 141 Basic Digital Photography
    GDES 125 Fundamentals of Digital Media
    GDES 208 Web Design I
    GDES 210 Communication Design I
    GDES 211 Communication Design II
    GDES 230 Typography I
    GDES 290 Internship Preparation
    GDES 308 Web Design II
    GDES 310 Communication Design III
    GDES 390 Internship
    GDES 410 Portfolio & Professional Development
    GDES 450 Senior Capstone

    Communication Design electives must be chosen from the following:

    Specific courses and exact number of credits are based on the declared track.

    IAD 380 Advanced Interactive Studio 
    IAD 381 Mobile and Responsive Design
    IAD 480 Interactive Design Special Topics
    MOGR 330 Typography in Motion
    MOGR 331 Intermediate Motion Graphics
    GDES 370 The Relationship of Design and Business
    GDES 380 Professional Design Studio
    GDES 440 Designing for a Target Market
    GDES 480 Design Studio Special Topics

    Materials and Methods electives must be chosen from the following:

    Specific courses and exact number of credits are based on the declared track.

    ART 215 Painting I
    ART 217 Figure Drawing
    ART 219 Printmaking
    ART 250 Topics in Alternative Fine Art Processes
    ART 315 Surface Design
    ART 351 Special Topics
    PHOTO 140 Black and White Film Photography
    PHOTO 241 Intermediate Digital Photography
    PHOTO 242 Fashion and Portrait Photography
    PHOTO 250 Alternative Photographic Processes
    PHOTO 341 Advanced Studio Photography
    PHOTO 342 Documentary and Photojournalism
    PHOTO 480 Photography Special Topics

    Students must also complete the courses for the general program or one of the tracks listed below:

    Graphic Design (General Program)

    GDES 330 Typography II
    Six credits of Communication Design electives. (See list above)
    Six credits of Materials and Methods electives. (See list above)

    Interactive Design Track

    IAD 380 Advanced Interactive Studio
    IAD 381 Mobile and Responsive Design
    IAD 480 Interactive Design Special Topics
    GDES 330 Typography II
    Three credits of Materials and Methods electives. (See list above)

    Motion Graphics Track

    FMI 211 Basic Screenwriting
    MOGR 330 Typography in Motion
    MOGR 331 Intermediate Motion Graphics
    MOGR 431 Advanced Motion Graphics and Effects
    Three credits of Communication Design electives. (See list above)
    Three credits of Materials and Methods courses. (See list above)

    Photography Track

    PHOTO 241 Intermediate Digital Photography
    PHOTO 341 Advanced Studio Photography
    PHOTO 342 Documentary and Photojournalism
    PHOTO 140 Black and White Film Photography
    PHOTO 242 Fashion and Portrait Photography
    PHOTO 250 Alternative Photographic Processes  
    PHOTO 480 Photography Special Topics 
      One Communication Design elective

    Last Updated: 06/25/2018

  • Tracks & Minors

    Tracks and Minors

    Students explore design theory, design thinking methods, professional practices, design culture, and histories of art and design. Graphic design courses encompass a variety of media and forms and include group work, client-based projects, print design, interactive development, and user experience design.

    The minor in Graphic Design requires successful completion of a minimum of six courses and 18 credits with an IAD or GDES prefix (see exceptions below and note that some ART courses and PHOTO 141 will also count toward the minor).

    Courses ineligible for this minor include:

    ART courses (except ART 110ART 113, and ART 305
    GDES 270 Introduction to Corporate Communication Design 
    GDES 370 The Relationship of Design and Business
    MOGR courses
    PHOTO courses (except PHOTO 141)

    Students majoring in Marketing may not minor in Graphic Design.

    All course prerequisites must be met to be eligible to take the selected course for a minor. Please see the chair of the Department of Graphic Design for more information. General information regarding minor requirements may be found in the Minors section of the catalog.

    Last Updated: 06/25/2018

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