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Fashion Merchandising News

Trend Event in the Visual Merchandising Class
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Oct 8, 2014 3:12:00 PM EDT

On September 30, a group of my students in Fashion Merchandising created and presented the latest fall fashion trends at Boscov’s in White Marsh.  These students are part of Stevenson University’s Visual Merchandising class and were asked to create full displays that showcased the season’s trendiest apparel and accessories.  Students worked in groups of three and used their knowledge to become experts in the current trends.  They were able to share their knowledge with many customers that came through the display.  I received many great comments from the staff of Boscov’s, parents who attended the event, and a number of shoppers who were interested in what’s hot this season.  My students worked very hard to produce a great event, one that I hope they will be proud of, as they become professionals in the world of fashion....Click here to read more.

Consumer Trends in Halloween Shopping
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Oct 6, 2014 12:57:00 PM EDT

Greetings, I’m Dr. Welker, an associate professor in fashion merchandising at Stevenson University. I am just starting my second year at Stevenson. Last year, Dr. Toler and I produced the fashion merchandising program’s first fashion show at Boscov’s. Here is links to photos and videos from last year:...Click here to read more.

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