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Business Communication News

Keyword: careers

Here's a great article from CNBC by Suzy Welch. It tells us all something about a perennially pesky interview question.

Hiring managers often kick off interviews with a deceptively simple question: "Tell me about yourself."

Interviewees may be tempted to gloss over this question in their preparation — after all, everyone thinks they know the answer by heart. But according to bestselling management author and CNBC contributor Suzy Welch, you should have your answer meticulously prepared.

Potential employers will use your response to determine two things: your maturity and your authenticity, Welch tells CNBC Make It.

Here's the best way to answer this common question.

Tell your story with the job in mind.

While it may sound like the hiring manager has asked for your life story, they don't want to hear a long-winded, aimless tale. And they already have the bulk of your professional narrative in front of them, in the form of your resume.

"The interviewer, usually your future boss, wants to know the parts of your life story that relate to your doing well in the open job," Welch says...

Ask yourself, "What is it about me that he or she cares about?" Welch says.

This shows the hiring manager that you are aware of what they're looking for, which is a sign of maturity.

Don't be afraid to show who you really are.

While you may think it's best to stick to a script, you should also add a bit of personality to your answers. "Your interviewer ... wants to see if you'll fit in, culturally."

For example, Welch says that if she was interviewing for a job as a journalist, she would start her answer by saying, "I was born in Portland, Oregon, and I come from a big, crazy and generally happy Italian family. But for the purposes of this job, I began my life as a writer at my high school newspaper."

One or two small details that show you are self-aware, empathetic or any other positive trait you're hoping to demonstrate can go a long way.

"Use this opportunity to actually say something like, 'The one thing that doesn't show up on my resume is my values,'" Welch suggests.

Jot down notes on what you'd like to convey about yourself in your answer. Or better yet, practice your response for a friend or family member.

"Be prepared," Welch says. "Know it's coming at you, and don't wing it. It's an incredible opportunity to differentiate yourself."

Business Communication graduate Brendan Reynolds reached out to the department with an update on his career. He writes,"I started my job as a web producer at WDVM-TV in Hagerstown, Maryland. I do the same work we did when taking care of The Villager's website, editing articles and publishing them online. In my downtime, the reporters and producers here have been teaching me the ins and outs of television journalism. The news director has promised to move me into a reporter position soon; however, he wants to find a replacement web producer before moving me."  Brendan served as co-editor-in-chief of The Villager when he was a student.

 

He notes that anyone who is looking for an entry-level job at a news station, an overnight producer position is available, working 12:30 a.m. - 8:30 a.m. and a web producer position is open as well.

Business Communication junior Lauren Aversa has begun her reporting internship at SUTV under the direction of Aaron Harris, the director of digital broadcast media, through the internship program headed by Sonya Lawyer, assistant professor and internship director in the School of Design.

Harris writes, "Lauren just did her first story  .... and it got 1100 views on Facebook, 865 on Instagram and 589 on Twitter so far."  Lauren will do one report a week, and you can see her first piece here. She joins other Business Communication majors Christine Favata and Krystal Alexis as SUTV reporters. Good luck to all this semester! (Photo from YouTube)

Business Communication senior Grace Clark (left) has spent the summer interning at WJZ-TV in Baltimore, under the supervision of anchor Jessica Kartalija, a general assignment reporter and anchor of the noon and 5 p.m. newscasts with the CBS affiliate. Grace has enjoyed her time at WJZ-TV as a general newsroom intern, and will be applying her knowledge to her service this fall as senior assignment editor for The Villager. Here, Grace and her mentor are right at home in the newly redesigned anchor desk at the station. (Photo courtesy of Grace Clark)